Hello Generalist

About

We are a small passionate team.

Empowering the world with Astro.

We're a multi-cultural team from around the world! We come from diverse backgrounds, bringing different personalities, experiences and skills to the job. This is what makes our team so special.

Eric Rodriguez

Eric Rodriguez

3+ years Fractional CRO and COO work. 15+ years of scaling Ops and Sales teams at companies from series B to IPO, including as an early hire at Facebook (2011 - 2014) and Dropbox (2013-2014) as well as at Common, Shift Technologies and Unstoppable Domains.

Samantha Kanak

Samantha Kanak

Chief of Staff at Arch, former Head of Operations at Accrue, Chief of Staff at Raydiant and Executive Assistant at Menlo Ventures.

Steven Howell

Steven Howell

Former Chief of Staff at Enya building Boba Network, Second Employee at Kasa Living, Ex-Innovation Consultant

Elliott Chapman

Elliott Chapman

Former Growth Marketing & Analytics leader at YouTube | 16 years of experience in B2C marketing, analytics, and eCommerce. Especially well-versed in subscription and streaming business models.

Lina Ghani

Lina Ghani

Operations Geek. Experience establishing core operational processes in EdTech (Springboard) and Big Tech (Meta).

Priyanka Shinde

Priyanka Shinde

Leadership Coach, Founder, formerly Head of Technical Program Management/Operations at Cruise and Technical Program Management Leader at Meta/Facebook

Ben Kessler

Ben Kessler

Strategy and Product leader, former Head of Growth at Wealthfront and StratOps lead at Amazon.

Carmeanna Eberly

Carmeanna Eberly

4x Chief of Staff (currently Elix), Former Director of Operations at Refine Labs (scaled team from #12-130+ employees in 14 months), Founding Team at Energize Ventures, BizOps Consultant.

David Horvath

David Horvath

First product manager at HackerOne (cybersecurity marketplace). Launched and grew second flagship product from $0 to $12M ARR (and 250 customers) in 2 years. Technology partnerships @ Okta pre-IPO.

Sibi Murugesan

Sibi Murugesan

3x founder with 10+ years of enabling startups to transform customer needs into marketing that actually drives revenue || Growth Product Marketing @ Slack, Global Community Leader @ Techstars, ex-Chief of Staff @ Calm Fun, ex-Director @ Gener8tor, ex-Growth Strategy @ Best Buy

Brandi Jackson

Brandi Jackson

13+ years of strategizing and implementing operational excellence for early-stage ventures specifically in multi-unit brands and businesses.

Elise Kennedy

Elise Kennedy

Operator with 2 exits in consumer tech. Former Chief of Staff at Quil, First business hire / Head of Product Design at Olivia AI (acq. by Warren Buffet-backed Nubank, NYSE: NU)

Antione Gray

Antione Gray

Corporate Strategist at Morgan Stanley, former Accenture consultant and White House speechwriter

Becca Nordeen

Becca Nordeen

Blue Apron CX founding leadership, 2x Chief of Staff at early stage food foods, Product and Biz Ops consultant.

Simran Thadani

Simran Thadani

First People & Talent leader at Springboard; founding Executive Director at Letterform Archive; Content & Community at Pocket (acq by Mozilla); PhD in English, published author

Danoosh Kapadia

Danoosh Kapadia

First 25 employees at General Assembly, building inside sales from scratch. Founding team of 8 at IDEO U. Lead XPLANE's turnaround.

Jason Rosenberg

Jason Rosenberg

Chief of Staff at Circana (previously The NPD Group), formerly FP&A lead at Bloomberg

Krista Ratcliff

Krista Ratcliff

Head of Operations at Coder (Redpoint backed), former Enterprise cloud support leader at Atlassian, early International Product Ops hire at Indeed.

Juliana Slightam

Juliana Slightam

Former Chief of Staff with 15+ years Operations experience at late stage and public Technology companies

Lisa Moretti

Lisa Moretti

10 years BizOps & Sales Effectiveness; first hire at SoSha (early Stage B2B AI SaaS, raised $2M), formerly Business Operations at Pfizer, Sales Enablement at NobelBiocare, and Client Advisor at UHNW family office at UBS

Regina Magaril

Regina Magaril

Early employee at WorkBoard (from series A to D), currently Director of Professional Services, formerly Strategy & Operations Senior Consultant at Deloitte.

Evan Gelfand

Evan Gelfand

Former Chief of Staff at YouTube, Head of eCommerce Operations at Google Area120 Startup, Head of Supply at Greylock-backed Marketplace Startup

Victoria Harkes

Victoria Harkes

40+ HubSpot Instances Implemented & Optimized, built RevOps and Marketing in-house from scratch

Tammy Lin

Tammy Lin

Partnerships Director at Right To Be, former United Nations Consultant and Prefectural Advisor in Japan

Katy Donahue Wynn

Katy Donahue Wynn

E-Comm exec (grew Fabletics from $200 to $600M). Former BCG consultant, Chief of Staff, founder, and data nerd.

Mallory Maske

Mallory Maske

Longtime People leader in the startup tech space (15+ startups). Currently Founder, Chief People Officer, VC.

Mary Strebinger

Mary Strebinger

2x First Talent & People leader with 12+ years experience inside early-stage Seed - Series C startups on a mission to put people, the planet, and purpose alongside profit

John Quayle

John Quayle

Chief of Staff in AgTech Robotics, Former Founder in News Media and COO in FinTech

Elliott Fisher

Elliott Fisher

2x startup Chief of Staff: at Ntropy (fintech) from Pre-seed to Series A and at The Farmer's Dog (Series D, D2C).

Harry Siggins

Harry Siggins

Chief of Staff with 8+ years of hands-on experience in pre-seed to Series C startups. Former Techstars Associate. Led Quantive's scale-up from Seed to Series C as 1st US hire, spearheading strategy development, OKR execution, and business unit creation.

Jasper Stephens

Jasper Stephens

Firefighter for Ops, GTM, and People challenges. Fractional exec & advisor/coach to CEOs of Series A companies (backed by 1517, YC, First Round, Khosla, Bessemer); former Chief of Staff to VC Partner with $500M AUM; first class of Thiel Fellows in 2011, built uncollege.org from 0 to $2M in revenue

Sarah Reisch

Sarah Reisch

Former Director of Operations + Chief of Staff at Octane AI, Former Executive Assistant at Cratejoy

Shruti Shah

Shruti Shah

Former Founder/COO at Move Loot (YC backed), EIR at Nike and SVB, Fractional COO Activest & Network for Good, deep experience with impact focused consumer products, marketplaces, fintech, and triple bottom line businesses

Sherese Bishop

Sherese Bishop

Chief of Staff | Strategy | Operations | Innovator | Educator | Researcher | Explorer | Inspirer

Melanie Steger

Melanie Steger

2x VP Finance for early-stage start-up teams (B2B, Saas & Marketplace). Highlights include: Raised $200M+ across multiple companies and transactions (Seed to Series C), lead M&A exit, helped teams reach profitability.

Emily Hollender

Emily Hollender

Marketing Director for early-stage consumer startups (10 years inside Rent the Runway, The Wing, and Tia). Built RTR’s nationwide College Ambassador Program. Deep experience in organic marketing.

Adam Engel

Adam Engel

GTM Consultant and Advisor for Seed and Series-A stage startups, particularly category-disrupting products; Former founder & CEO of consumer mobile app; Former GTM Business Partner to $100mm channel at Yext (public AI SaaS); Also former high net worth community developer for major advocacy organization

Rachel Cavise

Rachel Cavise

10+ years of brand marketing experience for high-growth startups like Uber, Cameo, MasterClass, Hey Jane, and more.

Michelle Session

Michelle Session

20+ year Hospitality and Real Estate expert, Founder, Leadership Coach, and a 10 year COO overseeing a $500M mixed commercial portfolio. Offers Fractional Executive Support, Commercial and Branding strategy, Operational Scaling, Org and Culture Development, and customized Strategic Planning and Leadership/DEI/EQ workshops.

Jessica Christopher

Jessica Christopher

15 year People Ops Leader inside Gilt.com, Glossier, Lacoste and Walmart. Founder of Fractional People Ops consultancy firm.

Simran Nath

Simran Nath

Former founder of a non-profit organization and early stage Chief of Staff with a strong background in people ops and as an EA. Scaled all aspects of people ops at Kojo from 10 - 100+ employees in 2 years. Hands-on company planning experience for early stage companies.

Alexandra Canedo

Alexandra Canedo

8+ years Customer and Operations leadership inside Bungalow (proptech, Series A to C, Atomic-backed), Jiff Inc (Series B to acquisition, B2B SaaS), and more. 4+ years freelance operations consulting.

Patrick Casey

Patrick Casey

I specialize in startup advisory and founder coaching. Formerly, I served as Director of Finance and Project Management at a Series A Climate Tech firm and held a prominent role as an ex-Morgan Stanley banker with 14+ years of experience.

Jamie A. Lee

Jamie A. Lee

14+ years guiding hyper growth ecommerce brands. 4x eCommerce leader (VP/GM) at Vital Proteins (acquired by Nestle), Nike, Walmart Grocery, & Everlane. Ecommerce advisor to early stage startups (Stripes Co). Top rated instructor on Maven (5/5 star rating).

Leslie Kincaid

Leslie Kincaid

Pinterest, Uber & Convoy alum. 12+ years Business Operations experience. 10th employee at Pinterest hired to build the HR, Workplace, Finance & Legal functions. 6+ years at Convoy in leadership roles establishing and growing the Workplace, IT and HR functions.

Mari Zumbro

Mari Zumbro

Strategy & Ops at Twitter, Percolate (Sequoia backed, acquired by Seismic), and Nike. First business ops hire at Percolate (covered customer success, sales ops, support, parts of IT and finance).

Matt Little

Matt Little

12+ years in media and advertising operations, early BuzzFeed business team, current independent consultant

Holly Stinson

Holly Stinson

Startup Operations Guru, People Advocate, First time Founder with 5 years experience inside Seed, Series A, Series B and Series C Tech Startups.

Elizabeth Meltz

Elizabeth Meltz

Former VP of Operations at Tacombi, Formerly Senior Director at DIG and Eataly, Co-Founder of Women in Hospitality United.

Kate Adams

Kate Adams

Fractional Product Manager for B2B pre-Series A startups. Former Senior PM and CSM at Amplitude Series A - IPO.

Scott Schopman

Scott Schopman

Founder of Understory Cacao. Seasoned product innovator and problem solver with 10+ years of experience in tech. From streamlining e-commerce conversion funnels to democratizing and easifying access to earth observation data. Passionate about helping to craft technology that efficiently resolves real-world challenges and empowers users to get the job done.

Santiago Freyria Duenas

Santiago Freyria Duenas

8 years of exp. leading Ops, Product, and Biz Dev inside B2B and Consumer marketplace startups (pre-seed to B): 2nd hire at Clip ($1B+ valuation), 1st biz hire at InnerPlant (John Deere backed), Bay Area GM at Shef (YC, a16z backed)

David Ellmann

David Ellmann

3x founder at D2C social enterprises, raised $3 million, ran thousands of lean experiments and did zero to one product work for a dozen startups, including Octopus Energy and Accelerate Change.

Shaina Anderson

Shaina Anderson

Founder of Hello Generalist. Former Chief of Staff at Yelp Restaurants, and exec at Chewse from Seed to Series B leading Supply, Ops, and Expansion (Acquired, B2B marketplace, raised $40M).

Arturo Piña

Arturo Piña

2x Founder and Product Management leader with 7+ years defining and executing Go-To-Market strategies and finding Product Market Fit for Seed through Series C companies (2 of which were acquired), 7-figure bootstrapped SMB owner, angel investor, and Capital Factory mentor.

Sarah Dzida

Sarah Dzida

5x award-winning Fractional Product & UX Strategist with a track record of building successful experiences for B2B, B2B2C and government orgs no matter the tech or platform.

Monique Keshishian

Monique Keshishian

Strategic finance and operations leader with over 15 years in tech and media, blending expertise as AWS Chief of Staff, Senior Operations & Enablement manager at Twitch, and CFO-caliber leader at Series C+ startups (Amp and National Resilience) and Fortune 500 companies, including Amazon and Disney.

A.J. Angus

A.J. Angus

10+ years in product, growth and data in B2B SaaS companies. Most recently: Product lead at Observable (Series B, Data Visualization)

Ari Ratner

Ari Ratner

15+ years of marketing experience, mainly in consumer products for Chobani, Under Armour, Perfect Day, and more. Led brand activation across digital, events and campaigns.

Adam Liu

Adam Liu

Product at SeedFi (acquired by Intuit), BizOps at BlueVine, Strategy at Photo Butler, former founder

Benjamin Flajnik

Benjamin Flajnik

5x CPG Founder with 3 exits, raised millions for startup, deep experience with business development and brand.

Michael Sheets

Michael Sheets

21 years of People and Operations Leadership.  Founder at LGO Strategic Advisors (a Change Management and Organizational Effectiveness consultancy).  Former SVP People at Hero Health, VP People at PAX, and Chief of Staff and VP, International Operations at GREE International.

Molly Fisher

Molly Fisher

Financial and Operations leader with extensive startup experience at HelloFresh, Dig Inn, and Wonder

Chandler Bair

Chandler Bair

Recovering Management Consultant and former Strategy & Operations leader for major consumer tech brands Google, Airbnb, and Twitter

Victoria Monarch

Victoria Monarch

Founder and COO at Angaza, PhD and former post-doctoral fellow at Stanford

Sarah Colburn

Sarah Colburn

Former Cofounder at Backdrop (DTC, acquired). Deep experience in finance (ex-investment banker) and supply-chain ops capabilities from manufacturing to customer delivery.

Helena Wu

Helena Wu

Data Analyst at Walmart and Coinbase, former Technical AM at Qualtrics, Ops lead at Examine.com. Owned end-to-end data instrumentation and analytics reporting to senior Walmart leadership on major public sector B2B partnership.

Astri Sorenson

Astri Sorenson

Former McKinsey, Clinton Foundation, and Chief of Staff at seed stage start-up and large international foundation

Richard Wyatt

Richard Wyatt

Eight years of functional leadership, vendor management, and business process design inside complex pre- and post-IPO orgs. GM at Tesla (Led 200+ person on the ground teams for $100M ARR), formerly Sr Workplace Ops PM at JUUL helping build teams from scratch

Holly Leonard

Holly Leonard

Chief of Staff & Head of Operations | Visionary Partner for Startup Growth | Expert in Strategic Leadership, Operational Efficiency & Growth Across Diverse Industries

Shwetha Arya

Shwetha Arya

Early Uber GM - launched and ran Maryland market. Former executive at Managed by Q - led expansion and managed multiple markets (prior to WeWork acquisition). Founder/GM of Convoy for Brokers (business segment within Convoy).

Beeta Ansari

Beeta Ansari

Former nonprofit COO and Chief of Staff with 10+ years of operations experience, former founding team at social impact organization.

Justin Hackett

Justin Hackett

First Chief of Staff at Voyage SMS, former Sr Product Analyst at Oscar Health.

Kasey Wien

Kasey Wien

Former Program Manager at LeafLink, Product Manager at Zuul (acquired by Kitchen United), Supply Manager at Dig, Restaurant Consultant (COTE, Fuku)

Natalie Hoop

Natalie Hoop

Head of Ops at Sequel, formerly Head of Ops at Strongsuit, and Director of Customer Ops at Beam Benefits

April Montgomery

April Montgomery

Director of Operations and Chief of Staff with 8+ years of experience growing Operations teams in Series A-C food startups.

Genevieve M Smyth

Genevieve M Smyth

12+ years Product and Ops experience; Head of Product & Design at brightwheel (Series C, EdTech); 6+ years as a Product and City Operations leader at Uber (Series C through post-IPO).

Namrata Kothari

Namrata Kothari

Experienced Chief of Staff, Director of Growth Strategy, Program Manager, and Operations Consultant.

David Smolenski

David Smolenski

Frequent first employee, often before legal entities have been formed.

Noah Itovitch

Noah Itovitch

2X Founder at Legaltech procurement platform with GMV of $10M+ and trusted home rentals marketplace.

Samanee Mahbub

Samanee Mahbub

4x 1st PMM hire at top venture-backed Series A-B Startups including Zapier, Secureframe, and Lumos. Can stand your PMM foundations from the ground up

Micki Seibel

Micki Seibel

Experienced startup executive, board director, and food/agtech investor – I’ve been on both the entrepreneur and the investor side of the table for over 20 years in large companies as well as early stage startups.

Adam Edrington

Adam Edrington

Real Estate & Operations at Compass (1st 50 FTE), GIC Innovation Lab leader

Christina Boland

Christina Boland

Co-founder & COO of The Fetchery (ecomm), formerly Ecomm Manager at Blue Apron, and Director of Operations at Grind (coworking). 

Jimmy Burhan

Jimmy Burhan

7+ years experience in product management and analytics. Early PM, and Data  & Analytics hire at B2B startups. Took Persona Identities and Scale AI from Series A to Series C. Trusted by executives to lead impactful data and analytics projects end-to-end. Scale data and analytics function from the ground up.

Blake Hirt

Blake Hirt

Former Head of Growth @ Techstars ‘23 company, early Growth & Operations leader at Uber, Deep experience in data analytics, funnel optimization, and lifecycle marketing

Rajan Dhami

Rajan Dhami

First Chief of Staff at Vokal, former Division 1 College Football Coach, and Product Manager

Alex Sandu

Alex Sandu

15+ years of cross-functional leadership in Product Management, Corporate Strategy and Product Marketing. Product and Strategy Manager at Mozilla Firefox, where I led organizational planning for 1,000 employee and $500M B2C business. Publish AI/ML market and product analysis newsletter.

Kaliela Osha

Kaliela Osha

Founder of Brillie, former Chief of Staff at biotech start-ups

Tram Nguyen

Tram Nguyen

Chief of Staff at Scaleflex, former Education Individual Specialist at UNESCO

Kapil Khimdas

Kapil Khimdas

Former Head of Ops at Wattpad (Series D entertainment/creator marketplace, acq’d), former Chief of Staff/GM at UK and Canadian hospitals and McKinsey consultant. Executive producer of TEDxToronto

Christina Hamill

Christina Hamill

Operational leader, former VP at Lumi (acquired by Narvar), marketplace expansion at Managed by Q (Acquired by WeWork) and Customer Success leader at NuORDER (acquired by Lightspeed)

Pallavi Kuppa-Apte

Pallavi Kuppa-Apte

Former founder, COO at Chargehound (enterprise software startup backed by Y Combinator, Khosla, Initialized). Scaled from $0-10M ARR, acquired by PayPal for $XXXM. Closed $1M+ deals with customers like Uber, DoorDash; implemented an enterprise customer lifecycle with 0% churn; Built partnerships with industry leaders including Stripe, Amex and PayPal.

Lauren Licata Funk

Lauren Licata Funk

Fractional CMO & advisor to consumer startups. 15-year serial startup marketer. 3x Head of Marketing at seed - Series C co’s.

Danielle Polini

Danielle Polini

UX Research Advisor for growth at fast-paced B2C venture-backed startups. Former founding researcher at Strava (FitnessTech), growth researcher at Commons (Seed to Series A) and UX research consultant to Hims/Hers (HealthTech).

Armando Ochoa

Armando Ochoa

BizOps & Strategy Lead and General "Business Athlete" Partner to Founders + Execs from Seed stage to F500. Experienced in Consumer Internet, SaaS, and Private Equity. Depth in Product, Data Sci, and Research.

Priya Krishnan

Priya Krishnan

3x Chief of Staff & VP of business strategy & transformation at B2B businesses at Google (Finance Platform $300B), Virtusa (5 Yr 25%industry leading CAGR $300M to $1B; acquired for $2B) and Atlassian

Whitney Smith

Whitney Smith

Series A Chief of Staff owning Internal Ops, Service Ops, Hiring and Strategy. Former ops consultant who helped raise $150M+ in VC for six Y Combinator startups.

Meghan Hardy

Meghan Hardy

Former Amazon marketing lead, fractional marketing lead for Nutrafol, Splendid Spoon, MindBodyGreen and other high-growth D2C and ecommerce brands.

Albert Chen

Albert Chen

Former Founder, GM, and Strategy / Product / Analytics Director with 10+ years experience inside startups (Pre-seed through Series D) FinTech / AdTech / Gaming startups and Fortune 500 corporations. Has launched and scaled several SaaS and D2C products from 0 to 10 while building and managing 9-figure portfolios.

Woods Buckley

Woods Buckley

Woods is a seasoned operator with 14 years experience in high growth, venture backed businesses. Woods has a proven track record of raising capital, scaling operations and building high performing teams, with a focus on driving growth and efficiency. As leader of operations in two businesses, Woods recruited and managed large, distributed teams of 75+ and grew both businesses from zero to over $200M in GMV. Most recently Woods co-founded Summer, which he built into a $6M ARR business and raised over $75M in venture & debt in the first 18 months. Woods is known as a thoughtful and light-hearted leader who believes deeply in investing and developing talent. Woods holds his undergraduate and graduate degree from Stanford's School of Engineering, where he graduated with academic honors.

Andrew Blume

Andrew Blume

Word Nerd, Former Founder, B2B Sales Expert who has secured LOI's that resulted in a $53mm series C

Halie Schouten

Halie Schouten

CX and operations leader for D2C startups; Director of Member Experience and Ops (proptech, Seed stage subscription startup), former process ninja and people leader (250+ multi-layered team) at Amazon, Data Strategy and Project Manager at Booz Allen Hamilton, founder/operator of an interior design business.

Lindsay Kelley

Lindsay Kelley

17+ years of Data Science & Engineering experience at Microsoft, Amazon, and Axon (Nasdaq: AXON, $23B Mkt Cap)

Justin Graham

Justin Graham

Former Strategy and Ops at Shippo and BizOps Lead at eero (acquired by Amazon). Helping startups in consumer and e-commerce tech build out the business system stack and project managing key x-functional initiatives

Spencer Fertig

Spencer Fertig

Youngest GM at Uber (employee 250, managed 20+ person teams, manager NPS of 90+). CEO and founder of Bar None Games (bootstrapped 75-employee virtual teambuilding co w/70% margins). HBS graduate and certified executive coach.

Rob Laing

Rob Laing

2x Exited Founder of Gengo.com (language platform, raised $20M+ in VC and $10M/year+ revenue) and Farm.One (Vertical farm for Michelin-star chefs). Internal 'founder' for sustainability moonshots at Google with Unilever, Nestlé, YouTube, Dyson